Fenestra Comercial

To create a graphic framework that best represented the full meaning behind the brand name, a study was conducted where light and perspective were to prevail as artistic elements in the design, without complicating or hindering its understanding, since windows are its main element.

Thus, it was possible to develop a symbolism-rich graphic that, in turn, reflects the concept of light passing through small windows, allowing a series of perceptions around this idea.

The logo, which was completely rethought, now conveys more solidity around its message. The small spaces between the letters F and T (joined in a single glyph with the letter A) and the horizontal alignment at the top of the remaining letters provide a linear continuity, resulting in a small window.